Gracie Barra Fullerton is a high-level Brazilian Jiu Jitsu gym that welcomes all people. From first-day white belts, to black belts, and even children, Gracie Barra Fullerton trains anyone willing to learn. Members of the gym are able to attend classes when they wish, and have the ability to compete under the GB Fullerton name.

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For Gracie Barra Fullerton, we used social media marketing, paid advertising, and content creation. The goal was to get more people in the area interested in attending the gym. The plan was to target people in Fullerton and its surrounding cities.

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We focused mostly on user generated content, community engagement, and organic growth. We used the social media platforms already in use and created accounts on other platforms. We used paid advertising to spread the word of special promotions.